Bullfrog – Via Dante

New barber shops are starting to open in each and every neighbourhood. These temples dedicated to beauty and wellness for him excite curiosity. Maybe because today more than ever the experience becomes important, the escape from the daily grind, the awareness of ones self, even if derived from a need to be recognized on a purely esthetic basis. Let’s make this perfectly clear: Bullfrog is exactly this for who lives in Milan.

The first boutique began in 2013 in via Thaon de Revel 3, in the heart of the “Motoquartiere”, with the same vintage soul which characterizes the district: “Modern Electric Barber”.

The belief that details can make a difference, is immediately felt as you enter the shop recently opened, in central Milan, in via Dante 4, within the boutique Womo. The feeling is extremely carefree, you almost feel like you’re in a different city, or even a different country. It’s all inspired by the America of the 1930’s and even the barbers fit perfectly into this context. At the entrance the service is complete with an exclusive shining, glazing and lacquering of shoes which at this level, they assure us, is offered only in one other shop in Italy. The results are surprising.

The adjacent shop, Womo, which also belongs to the Percassi Group, perfectly complements the first thanks to the wide range of offered products which go from perfumes, to travel accessories, to a sport line.

Therefore to get my beard shaved or just my hair cut at Bullfrog has become a ritual for me and I can’t sincerly give it away anymore. I got addicted.