Ice cream is one of those fixations that we Italians have. We dive headfirst into discussions about which is the best ice cream in the city: the one that has the ice crystals, the chemical one, the other one that tastes of fresh fruit and so on. For Casa Marchetti, however, there is very little discussion. When an ice cream is of quality and natural, there is no preference that holds.
After the three golden cones of Gambero Rosso and the recent collaboration with Starbucks Italia, for a little over a year the master of taste in Turin has opened Casa Marchetti. A place in which to enjoy a tasty 360 degree experience.
To know, taste, touch and even learn. An innovative concept that focuses on the customer, who is free to taste and discover the whole world of ice cream: from raw materials to processed. A narrative that takes shape between the blue hues of the walls, the wood and iron that distinguish the ground floor. An ice cream shop, characterized by having both the kitchen and the warehouse in sight: the customer must be able to see where and how excellence is developed.
Almost like a metaphor, one must go down to see what is normally invisible to the eyes (and taste buds). So in the basement we find a shop that collects a careful selection of high quality products that Marchetti uses for its ice cream. Here you can meet and talk with the excellent producers. Where is it? In a space specially designed for meetings, monthly organized by Casa Marchetti.
But now that you have tasted it, have you seen the laboratory, talked to the producers of the raw materials, wouldn’t you want to try and make some ice cream? If so, Casa Marchetti can also offer this: a real laboratory equipped with every tool necessary in which courses and workshops are organized for all ages and levels of preparation. In addition, almost every day from 17.00 to 18.00, anyone can try to make ice cream, always under the sign of the quality of Marchetti.
To complete the entire journey within the world of ice cream there is the collaboration with Korakanè travel agency. Casa Marchetti organizes gastronomic tours to discover the excellence of the territory.
Casa Marchetti is where the master of Turin tastes invites you to discover his world, his life and his passion. But if you do not have time to embark on this journey, you can still taste an excellent ice cream that, we assure you, will make you travel anyway.